Newland Camera project is to bring these fabulous cameras back to life with an integral film back adapter solution, easy set-up and perfect fit. Launched on August 2017 with a first prototype and funded in Kickstarter on September 2022, the first batch was assembled on October 2025.

This quote of Edwin Land, the founder of the Polaroid corporation, was a leitmotif for us:
"Don't undertake a project unless it is manifestly important and nearly impossible."

Important. Since the end of the production of type 100 film, it's now very difficult to find it and expensive. A lot of cameras are no longer in use because of this. Impossible. That's what we can think about adapting new film to old cameras... but working with passionate designers and engineers we have created NEWLAND.

Main features: use the sharp lens and the rangefinder to capture exceptional photographies. Simplest way to make double exposition, long exposure and light-painting. New instant film, easy to find in local stores and on the web.